imageofthelightmedia

all images are of the light

December-22-09

F-factor Mini Site

posted by josiah

f-factor mini site

A mini site I created to showcase Reef-One’s LIFE aquarium collection. Their aquarium was placed in the X-factor contestant house, which they stocked with fish and snails named after the judges. The judges are animated and clickable, to allow fans of the show to catch them and find out more.

Client: Reef One | Launch Project

action points

  • preliminary analysis, project proposal
  • layout, design
  • all illustration, animation
  • functionality design
  • XML/Flash development














December-10-09

Reef One Header

posted by josiah

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Problem: The client desired a very nice-looking header that conveyed the appearance of a video, yet with very low bandwidth requirements.

Solution: To cut down on file size, while retaining a clean, crisp look, I manually traced over their resources with vector art. This included bitmaps as well as video, which I traced over frame by frame.

Client: Reef One | Launch Project

action points

  • assessment of storyboards, resources, and constraints
  • all illustration, detailed rhotoscoped animation
  • functionality design
  • XML/Flash development
December-10-09

BiOrb Filtration Product Map

posted by josiah

biOrb_filt_map1_click

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Problem: Reef-One desired a way of illustrating the benefits of their unique filtration technology in a way their customers would readily understand and appreciate.

Solution: As many internet shoppers will not commit to reading technical information for very long in paragraph form, engage customers to explore in a non-linear learning experience with illustration and animation.

Client: Reef One | Launch Project


action points


  • preliminary analysis and client proposal
  • assessment of original texts, synopsis, reorganization
  • concept, storyboard, layout design
  • all illustration, animation
  • functionality design
  • XML/Flash development














December-10-09

BiOrb Filtration Technology Comparison

posted by josiah

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Problem: Reef-One needed a compelling way to compare their filtration technology to alternatives on the market.

Solution: Each filtration technology is animated, described, analyzed by strengths and weaknesses, ranked, rated and cross-rated feature-by-feature.

Client: Reef One | Launch Project

action points

  • assessment of initial storyboards, copy
  • revision of storyboard, layout, organization
  • all illustration, animation
  • functionality design
  • XML/Flash development